New York – New York, NY, January 12/PRNewswire/ – PR Newswire and Ipreo, a premier global provider of market intelligence and productivity software to corporations and investment banks, announced today the formation of a strategic alliance agreement whereby Ipreo’s BD Corporate platform will be integrated with PR Newswire’s suite of investor relations solutions to bring to market a complete set of investor relations tools and services designed to enable companies to effectively manage the full spectrum of market strategy and public company communications.
Joint services immediately available through the arrangement include: Total Disclosure with BD Corporate (formerly Bigdough), which combines Ipreo’s premier global investment community database and investor prospecting platform with PR Newswire’s industry-leading news distribution, filing, webcasting and IR website hosting tools to provide an end-to-end research, communications and compliance solution; and IR Room with BD Corporate, which combines PR Newswire’s industry-leading IR website hosting tool with Ipreo’s BD Corporate platform.
“Our partnership with Ipreo enables PR Newswire to deliver the industry’s most comprehensive and efficient solutions for investor targeting, communication and compliance,” said Scott Mozarsky, executive vice president, PR Newswire. “The launch of Total Disclosure with BD Corporate and IR Room with BD Corporate represents the initiation of what we envision as a long-lasting, highly-cooperative relationship with Ipreo aimed at re-defining how investor relations professionals manage every aspect of their workflow, from market research and analysis to investor outreach to the full and timely disclosure of all corporate news and material information.”
At the core of the alliance between PR Newswire and Ipreo are the industry-leading investor relations services that each company offers that, when combined, empower public companies with a full range of investor targeting and communications capabilities.
- Intelligence & Research: Access to the industry’s most robust database of institutional investor and hedge fund profiles and portfolio holdings
- News & Earnings Dissemination: Full and instantaneous disclosure of quarterly results and corporate news via the industry’s leading news release distribution and EDGAR filing system
- Integrated Investor Communications: IR website management and event webcasting for direct, dynamic communications between a public company and institutional investors, the investing public and the media
Kevin Marcus, president and COO of Ipreo, added, “For today’s publicly traded company, it is simply not enough to announce quarterly results and wait for the market to respond. Investor relations professionals must be experts in their entire investing audience and have the ability to engage them continuously. This combined offering will give clients the end-to-end solution they need to fully engage with current and potential investors efficiently and effectively.”
Ipreo is a global leader in providing market intelligence, data, and technology solutions to all participants in the global capital markets, including sell-side banks, publicly traded companies, and buy-side institutions. By combining state-of-the-art new issuance systems with the premier global financial and investor data, Ipreo enables our capital markets clients to execute deals more efficiently, maximizing time and resources. Our applications include end-to-end bookbuilding systems, roadshow & conference management platforms, and electronic document delivery. Additionally, Ipreo’s suite of investor prospecting and CRM solutions offers the most accurate and comprehensive institutional contacts data and profiles in the industry. Ipreo is the only financial services provider to offer solutions across all asset classes for the Equity, Fixed Income, Municipal, and Syndicated Loan markets. Ipreo is a KKR portfolio company with nearly 700 employees supporting clients in every major financial center around the world. For more information, please go to ipreo.com.
About PR Newswire
PR Newswire is the global leader in innovative communications and marketing services, enabling organizations to connect and engage with their target audiences worldwide.
Through its multi-channel distribution network, audience intelligence, targeting, measurement and compliance services, PR Newswire helps corporations and organizations conduct rich, timely and dynamic dialogues with the media, consumers, policymakers, investors and the general public, in support of building brands, generating awareness, impacting public policy, driving sales, and raising capital.
Pioneering the commercial news distribution industry 55 years ago, PR Newswire connects customers with audiences in more than 170 countries and in over 40 languages through an unparalleled network of offices in 16 countries across North and South America, Europe, Asia, and the Middle East, and via unique affiliations with the leading news agencies across the globe. PR Newswire is a subsidiary of United Business Media Limited (UBM.L), a leading global business media company that serves professional commercial communities around the world. For more information, go to www.unitedbusinessmedia.com .
- For Ipreo
- Kate McKay
- Managing Director, Global Marketing & Communications
- For PR Newswire
- Rachel Meranus – Vice President, Communications, PR Newswire